Privacy Policy
Privacy Policy
Introduction
This policy explains how BIOBND ("we," "us," "our") collects, uses, and protects your personal information when you use our services, including when you visit biobnd.com, make a purchase, or otherwise get in touch with us (together, the "Services").
If you have questions about your privacy or don't agree with how we handle your data, please don't use the Services, or contact us at info@biobnd.com and we'll do our best to help.
Summary
What we collect: Information you give us directly (name, contact details, order and payment info), and some information collected automatically when you use our Site.
Sensitive data: If your BIOBND product involves health-related metrics, we only process that data with your consent or where the law allows it.
How we use it: To run your account, process orders, respond to support requests, and, where you've agreed to it, send you marketing.
Who we share it with: Trusted service providers who help us run the Services (payment processing, hosting, analytics), never sold to third parties for their own marketing.
Your rights: Under UK and EU data protection law, you can access, correct, delete, or restrict how we use your data. Contact us to exercise any of these.
1. What Information We Collect
Information you give us directly
When you create an account, place an order, or contact us, we may collect:
- Name, email address, phone number, and postal address
- Username and password, if you create an account
- Billing details and payment information
- Any product-related data you choose to share with us, such as measurements or usage data relevant to your device
All payment data is handled by our payment processor and is not stored directly on our systems.
Information collected automatically
When you visit the Site, we automatically collect some technical information, including your IP address, browser type, device information, and how you interact with the Site. This helps us keep the Services secure, understand usage patterns, and improve what we offer. We collect some of this through cookies, more detail on that below.
Information from other sources
We may occasionally receive information about you from third parties, such as marketing partners or public sources, to help us keep our records accurate and deliver relevant offers.
2. How We Use Your Information
We process your information to:
- Create and manage your account
- Process and fulfil your orders, including returns and exchanges
- Respond to your questions and support requests
- Send you service updates and, if you've opted in, marketing communications
- Keep the Services secure and prevent fraud
- Understand how the Services are used so we can improve them
3. Legal Basis for Processing (UK and EU Users)
Under UK GDPR and EU GDPR, we rely on one of the following legal grounds whenever we process your personal data:
- Consent, for things like marketing emails, which you can withdraw at any time.
- Contract, where processing is necessary to fulfil an order or provide a service you've requested.
- Legitimate interests, where processing helps us run and improve our business, provided this doesn't override your rights.
- Legal obligation, where we're required to process data to comply with the law.
4. Who We Share Your Information With
We share data with trusted third parties who help us operate the Services, such as payment processors, order fulfilment providers, hosting and analytics providers, and customer support tools. These providers only access what they need to do their job and are bound by contracts that protect your data.
We may also share information if our business is sold or restructured, or where we're legally required to do so. We do not sell your personal information to third parties for their own marketing purposes.
5. Cookies and Tracking
We use cookies and similar technologies to keep the Site working properly, remember your preferences, and understand how visitors use the Services. You can control cookies through your browser settings, though disabling some may affect how the Site functions.
6. International Transfers
Where we use service providers based outside the UK or EEA, we take reasonable steps to make sure your data is protected to a standard equivalent to UK and EU data protection law, including through appropriate contractual safeguards.
7. How Long We Keep Your Information
We only keep your information for as long as necessary to fulfil the purposes described in this policy, or as required by law, for example, for tax and accounting purposes. When we no longer need it, we securely delete or anonymise it.
8. How We Protect Your Information
We use reasonable technical and organisational measures to keep your data secure. No system is completely risk-free, so while we work hard to protect your information, we can't guarantee absolute security of data transmitted over the internet.
9. Children's Privacy
Our Services are intended for people aged 18 and over. We don't knowingly collect data from anyone under 18. If we discover we've collected data from a minor without appropriate consent, we'll delete it. If you believe this has happened, contact us at info@biobnd.com.
10. Your Privacy Rights
If you're in the UK or EEA, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete data
- Request deletion of your data
- Restrict or object to certain processing
- Request a copy of your data in a portable format
- Withdraw consent at any time, where we're relying on consent
To exercise any of these rights, email info@biobnd.com. If you're unhappy with how we've handled your data, you also have the right to complain to the UK Information Commissioner's Office (ICO) or your local data protection authority.
You can unsubscribe from marketing emails at any time using the link in any email we send you, or by contacting us directly.
SMS Marketing
By providing your mobile number and opting in, you agree to receive SMS text messages from BIOBND about your account, orders, and, if you've opted in separately, marketing offers. Message frequency varies, and standard message and data rates from your carrier may apply.
You can opt out at any time by replying STOP to any message, or get help by replying HELP. We don't share, sell, or otherwise disclose your mobile number or SMS consent to third parties or affiliates for their own marketing purposes.
11. Do Not Track
Some browsers offer a "Do Not Track" setting. As there's currently no consistent industry standard for how to respond to this signal, we don't currently act on it.
12. Changes to This Policy
We may update this policy from time to time. If we make material changes, we'll update the date below and, where appropriate, let you know directly.
13. Contact Us
Questions about this policy, or want to exercise your privacy rights? Email us at info@biobnd.com.